Quick Tips: Writing Your Business Plan Overview

  • The best way to begin an overview is by presenting a clear picture of the problem that needs to be solved.  Aim to tell a narrative story about the specific problem that patients or clinicians are currently experiencing.

  • Address a specific disease or healthcare management issue, and include key facts to show the potential market size.

  • Define your proposed solution and how it will solve the problem.

  • Understand and articulate existing alternatives for solving the problem and show how the solution you are presenting offers compelling advantages over these alternatives.

  • Write a first draft when you begin, and re-write as you go through the process of completing the B-BIC proposal/Business Plan.

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